Here’s how I can help.
I work with small businesses, nonprofits, and local organizations that want a stronger digital presence. All services are project-based or available as a monthly retainer.
01 - SEO + AEO Audit
$500–$1,200 depending on site size
A thorough written audit of your existing website across five areas.
SEO (Search Engine Optimization): Title tags, headings, meta descriptions, image alt text, internal linking, crawlability
AEO (Answer Engine Optimization): Structured data, conversational content, entity consistency, AI answer eligibility
Information Architecture: Navigation, page structure, audience clarity
Content: Gaps, opportunities, quick wins
Technical: Indexing, mobile, platform-specific issues
Deliverable: A prioritized audit report with specific, actionable recommendations organized by impact and effort.
Good for: Businesses that want a clear picture of where they stand and exactly what to fix first.
View examples: Nonprofit Organization Audit (Word) / Small Business Audit (Google Sheets)
02 — SEO + AEO Foundation Setup
$1,500–$3,000 depending on scope
For businesses that want the work done, not just the recommendations.
Google Search Console and GA4 setup and verification
Schema markup implementation (LocalBusiness, FAQ, Event, or other applicable types)
On-page optimization: title tags, H1/H2 headings, meta descriptions, image alt text
Baseline performance report
Deliverable: Confirmed implementations plus a handoff document summarizing what was done, how to maintain it, and what to watch in GSC.
Good for: Businesses that completed an audit (or already know what needs fixing) and want it handled.
Note: This service pairs well with the SEO + AEO Audit. Audit first, setup second.
03 — Ongoing Strategy
$500–$1,000/month
Monthly monitoring, reporting, and optimization for businesses that want a consistent presence in search and AI results over time.
GSC and GA4 performance monitoring
Monthly report covering traffic, impressions, ranking positions, and notable changes
Ongoing optimization recommendations based on real data
Schema updates as your content evolves
Deliverable: Monthly performance report plus a short list of prioritized next steps.
Good for: Clients who have completed a foundation setup and want continued support as search evolves.
04 - Website Setup and Structure
$75-$100/hr
For businesses that need to get their site right before SEO makes sense.
Site structure and navigation design
Page hierarchy and content organization
Squarespace setup and configuration
Deliverable: Annotated site structure document plus hands-on implementation support.
Good for: Small businesses rebuilding an existing site or starting from scratch who need both strategic direction and help getting it done.
Ready to be found?
Reach out to discuss your site. If you’re not sure which service is the right fit, we can figure it out together.